Imprint
Moritz Lauterbach
Ecom Growth Architect
Company headquarters: Gattingerova 5108/8, 05801 Poprad-Spisska Sobota, Slovakia
ICO 56665156 / DIC 3122089388
Managing Director: Moritz Lauterbach
E-mail address: hello@moritzlauterbach.com
Competent authority: Regional Court Poprad-Spisska Sobota
This imprint also applies to the social media appearances of Moritz Lauterbach – particularly Instagram, Facebook, and Pinterest.
Privacy Policy
1) Information on the Collection of Personal Data and Contact Details of the Responsible Party
1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data includes all data that can personally identify you.
1.2 The party responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Lauterbach Moritz, Gattingerova 5108/8, 05801 Poprad-Spisska Sobota, Slovakia. Email: hello@moritzlauterbach.com. The responsible party determines the purposes and means of processing personal data independently.
1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the responsible party). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser’s address bar.
2) Data Collection When Visiting Our Website
If you use our website for informational purposes only (i.e., without registering or providing us with any other information), we only collect the data that your browser transmits to our server ("server log files"). When you access our website, the following technically necessary data is collected:
The website visited
Date and time of access
Amount of data transmitted in bytes
Source/referring website
Browser used
Operating system used
IP address (if applicable: in anonymized form)
Processing is carried out in accordance with Art. 6 (1) lit. b and f GDPR (fulfillment of contract and overriding legitimate interests) to ensure a functioning and stable website. This data is not shared or used otherwise. However, we reserve the right to review server log files retrospectively if there are concrete indications of unlawful use.
3) Cookies
To make visiting our website attractive and enable certain functions, we use cookies on various pages. Cookies are small text files stored on your device. Some cookies are deleted after you close your browser (session cookies), while others remain on your device and enable us to recognize your browser on your next visit (persistent cookies).
If cookies process personal data, processing is carried out in accordance with:
Art. 6 (1) lit. b GDPR (for contract fulfillment),
Art. 6 (1) lit. a GDPR (for user consent), or
Art. 6 (1) lit. f GDPR (for our legitimate interest in an optimal website experience).
You can configure your browser to notify you about cookie settings, decide individually on their acceptance, or exclude cookies altogether. More information on managing cookies can be found in your browser’s help section:
Internet Explorer
Firefox
Chrome
Safari
Opera
4) Contacting Us
When contacting us (e.g., via email), personal data (name, email address, message content) is collected and used solely to process your inquiry. The legal basis for processing this data is Art. 6 (1) lit. f GDPR (our legitimate interest in responding to inquiries). If your inquiry relates to a contract, the legal basis is Art. 6 (1) lit. b GDPR. Your data will be deleted after processing your request unless legal retention obligations apply.
5) Online Appointment Booking
Calendly
This website uses the software "Calendly" from Calendly, LLC, BB&T Tower, 271 17th St NW, Atlanta, GA 30363, USA, for online appointment bookings.
Personal data (name, email, phone number if applicable) is processed according to Art. 6 (1) lit. b GDPR (contract fulfillment) and Art. 6 (1) lit. f GDPR (legitimate interest in efficient appointment management). Data is deleted after the appointment. We have a Data Processing Agreement with Calendly (DPA). More details on Calendly’s privacy policy can be found here.
6) Use of Social Media: Videos
YouTube Videos
This website uses YouTube’s embedding function for video display, provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
The extended privacy mode ensures that user information is only stored when a video is played. YouTube may set cookies to collect statistics and improve user experience. If logged into Google, your data is directly associated with your account. If you do not want this, log out before clicking the video. Google processes data even for users not logged in. Data may also be transmitted to Google LLC servers in the USA.
Further information:
YouTube Terms
Google Privacy Policy
7) Online Marketing
Facebook Pixel (Advanced Data Matching with Cookie Consent Tool)
We use the Facebook Pixel (operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland) in enhanced data matching mode. When users click on a Facebook ad leading to our site, Facebook Pixel adds a parameter to the URL, which is stored via a cookie on our website. This allows Facebook to track conversions (e.g., purchases, registrations).
Facebook can link this data to your profile and use it for personalized advertising. Data processing occurs based on user consent (Art. 6 (1) lit. a GDPR). More details on Facebook’s privacy policy.
8) Data Subject Rights
According to GDPR, you have the right to:
Access your personal data (Art. 15 GDPR)
Rectification of inaccurate data (Art. 16 GDPR)
Erasure of your data (Art. 17 GDPR)
Restriction of processing (Art. 18 GDPR)
Data portability (Art. 20 GDPR)
Withdraw consent (Art. 7 (3) GDPR)
Lodge a complaint with a supervisory authority (Art. 77 GDPR)
9) Duration of Storage of Personal Data
The duration of data storage depends on the legal basis, purpose of processing, and retention periods.
Data based on consent (Art. 6 (1) lit. a GDPR) is stored until consent is withdrawn.
Contract-related data (Art. 6 (1) lit. b GDPR) is stored for at least seven years per tax and commercial law.
Data processed under legitimate interest (Art. 6 (1) lit. f GDPR) is stored as long as the interest remains valid.
Unless otherwise specified, personal data will be deleted when no longer necessary for the collected purpose.